Let’s bust a myth right from the jump: Getting a Shark Tank deal doesn’t mean you’ve made it. It doesn’t mean the check clears—or even that you need a Shark to build a business that lasts. Saucemoto rolled in with a car sauce clip, got laughs, got an offer, and suddenly every entrepreneur with a weird-but-useful idea was paying attention.
So, did their pitch actually win over the Sharks? Did Saucemoto become a fast-food side hustle that got real money traction, or was it just another quick hit on TV? Here’s the no-BS breakdown, with numbers, Shark drama, wins, and the real aftermath.
Meet Saucemoto’s Founders: Three Friends Who Solved a Messy Problem
You want to know who you’re betting on, not just what they’re selling. Saucemoto’s founders—Tony LaHood, William Moujaes, and Michael Koury—aren’t ex-Googlers or serial inventors. They’re regular guys who got tired of balancing dipping sauces on their knees every time a drive-thru called.
Tony’s got the design chops, Will’s a product guy, Michael’s the third leg in the tripod. They started small, crowdfunding their dip clip, and quickly found some truth: Everyone loves dunking fries, but nobody loves sticky car seats.
No ego, just a plan: Build a gadget people actually use. That’s more than you can say for half the Shark Tank pitches in Season 10.
Breaking Down the Shark Tank Pitch
If you saw their episode (Season 10, Episode 22), you know they didn’t waste words. Saucemoto asked for $45,000 for 15% equity—clean, simple, not greedy. That’s a $300,000 pre-money valuation, which, by Shark Tank standards, is…downright humble.
The pitch was funny, for sure. They leaned hard into the mess in your lap angle. The judges—Cuban, Barbara, Lori—smiled, but didn’t bite. Frankly, they’re not the fast-food-in-the-car type.
Robert Herjavec did the classic Shark shuffle: He offered $45K for 40%, testing the founders’ resolve. But the real chess match was with Kevin O’Leary. Mr. Wonderful started with $45K for 50%, then chopped it to 25% after feeling their hustle. He matched the equity up: four partners, each with a piece.
I’ve seen founders freeze in negotiations, get starstruck, or fumble the counter. These guys? Calm. Assertive. They knew their ask was fair. That’s how you twist Shark arms.
Was the Deal Real? Sharks, Drama, and What Actually Closed
Here’s the part the casual fans never hear: Just because you shake hands on TV doesn’t mean you get the money. After the cameras stop rolling, deals often die—lawyers, due diligence, or changed minds.
Saucemoto agreed to Kevin O’Leary’s $45K for 25%. Storybook ending, right? Well, not quite. The deal never closed. It fizzled somewhere between the stage and the lawyer’s desk.
Herjavec had made an offer too, but the founders passed on it. Honestly, it was smart—choosing O’Leary and holding their ground on equity. But in the real world, post-Tank, they had to grind it out alone.
So, the myth: You need a Shark to win. The reality: All you need is the exposure…and the readiness to hustle for every sale after.
Saucemoto’s Net Worth and Real Revenue—The Money Talk
Let’s get one thing straight—nobody’s buying Lamborghinis selling dip clips. But did Saucemoto prove there’s money in solving small annoyances? Yep.
When they pitched, their $45K ask for 15% meant a $300K valuation. After O’Leary hammered to 25%, he was still valuing the company at $180K pre-money.
Today, Saucemoto’s reported annual revenue sits between $250,000 and $500,000. Not household name status, but leagues above glued-together prototypes collecting dust.
Here’s what matters: Do they turn that revenue into profit that actually justifies their initial valuation? I haven’t seen inside their books, but with a single-product shop and DTC (Direct-To-Consumer) margins, chances are their net is lean but real.
If you’re a side hustler reading this—$250K+ a year on a $45K Shark Tank launch is proof you don’t need millions in funding if your market is rabid and your product is simple.
Did Saucemoto Cash In After Shark Tank?
Here’s where the rubber meets the road. Did Saucemoto’s five minutes of TV fame turn into dollars?
Answer: Yes. The Shark Tank effect hit hard—they sold out of inventory fast. That overnight demand can wreck you if you’re not ready, but these founders recovered quick.
The real win was their Zaxby’s partnership. Zaxby’s, a southern chicken chain, picked up exclusive blue-branded Saucemoto clips. That move didn’t just mean cash—it was validation. If you land a blue-chip customer (pun intended), you’re a real business, not a viral fluke.
They also pushed their colors beyond the default red: gray, black, multi-packs for families or Uber drivers. Smart product expansion, all targeted to one-handed eaters on the go.
Across the board, Saucemoto proved that quirky but useful plays well if you hit the masses where it hurts—in this case, sticky fingers and spilled ketchup.
Where to Buy Saucemoto and Who Actually Buys?
Today, Saucemoto is as available as any direct-to-consumer gadget. You’ll find it on Amazon, their official site, and in those Zaxby’s promotional runs.
They’ve got options—single packs, multipacks, colors for any car interior. It’s what you expect from a company that understands its buyer: commuters, fast-food warriors, delivery drivers, and busy parents tired of saying Don’t spill that! twice a week.
Are they in brick-and-mortar stores nationwide? Not yet. But honestly, for a $10–$20 product, DTC and Amazon is the winning lane anyway. Overhead stays down, margins up, customer data in your court.
Ask yourself: Would you have bet on the classic one trick pony model? Saucemoto’s answer—if your trick solves a big enough pain, you’re golden.
What’s Next for Saucemoto?
Is Saucemoto a one-hit wonder or a cash-flow machine with real legs?
So far, their path is stick to the playbook, expand slowly. No wild reinventions or shiny pivots. Their next chapter looks more like scaling what works than blowing up into a lifestyle brand or tech-powered platform.
The Zaxby’s partnership proves they know how to use branding leverage. If they lock in more chains—think Chik-fil-A, Wendy’s, In-N-Out—they could double up, easy.
The founders still run the show. They’re not serial entrepreneurs off to the next thing. Sometimes, the best move is to dig deep rather than chase the next TikTok meme trend.
From what I see, the side hustle with legs model fits best. Saucemoto won’t be in every glove box in America, but they’ll clean up with car-eating fans year after year.
Real Talk: Will Saucemoto Stay on the Road?
Here’s my take, founder-to-founder: Saucemoto did almost everything right. Their pitch was tight, their ask realistic, and when the deal fell through, they put their heads down and ground it out.
They didn’t waste time chasing every retail shelf—their market lives online, hungry for quick wins and cheap gadgets that actually pay off.
Seeing them keep the original founder team, keep product quality high, and score a legit fast-food partnership? That’s the kind of steady, smart growth that outlasts hype.
Remember those viral hits that flamed out post-Tank—magnets, novelty sponges, whatever the next big Shark Tank moment was? Saucemoto avoided that graveyard. They built an accessory business people come back for.
Will they be the next Scrub Daddy? Probably not. But as a masterclass in using Shark Tank right—not for funding, but for exposure—you’d be hard pressed to find a cleaner play.
SharkWorth says Saucemoto’s story is classic: small solve, big problem, never chasing unicorn status. If you want flash and crash, look elsewhere. If you want a steady cash machine? Watch what these guys do next.
FAQs
1. Is Saucemoto still in business?
Yes, Saucemoto sells online and has partnerships like Zaxby’s. Still operated by the original founders.
2. Did Saucemoto actually close a deal with Kevin O’Leary?
No, they shook hands on air but never closed after filming.
3. What’s their latest revenue figure?
Between $250,000 and $500,000 per year—real, not hype.
4. Can I buy Saucemoto in stores?
Not in big-box retail. Right now, mostly Amazon, their website, and special promos.
5. Do we know Saucemoto’s current value or net worth?
No official net worth, but revenue numbers and Shark Tank valuations paint a clear picture.
6. Do the founders still run Saucemoto?
Yes, all three original founders are still in charge.
7. What was special about the Zaxby’s partnership?
Zaxby’s had exclusive blue-branded Saucemoto clips—a customized play for die-hard chain fans.
8. Did any other Sharks offer?
Yes, Robert Herjavec bid $45K for 40%, but the founders sided with O’Leary (at least, on-air).
Want the raw truth on more Shark Tank businesses? Keep your eyes on SharkWorth. We call it like it is—hustle over hype, always.
